This post is a rather free adaptation of its Italian counterpart, which focuses on a peculiarly Italian problem. Some of you might be familiar with the abiding Italian habit of mistranslating film titles, sometimes beyond recognition and usually beyond any logic. Some titles are left untouched, fortunately, other might actually be too obscure for the average Italian to understand, and therefore need to be translated. The problem, though, is that what we see is not even a mistranslation, but rather a non-translation, a brand new title, by people who are nowhere near as talented as the authors. You might not care, of course. After all, if you’re reading this, you’re probably an English speaker, used to watch foreign films in their original version with subtitles. Still, it’s a curious phenomenon, so bear with me.
Let’s take Hitchcock’s Vertigo, for example. We could have simply translated that word, into Vertigine. It’s perfect, scary for some, and it has the exact same effect on the Italian movie-goer that the original had on its audience. Instead, the movie is called La donna che visse due volte (The woman who lived twice). Never mind that this wouldn’t even be correct, but it’s a spoiler of some sort, isn’t it? You would kind of know what to expect.
Take Home Alone. Instead of translating the title into the exact equivalent A casa da solo, we called it Mamma, ho perso l’aereo, which means Mom, I missed the flight. It seems like it didn’t matter to the geniuses responsible for this that the missing of the flight was actually just the pretext to have the kid home alone to fight the bad guys. It’s like if Taxi Driver were called The Interview. Do not panic, the film in question is simply called Taxi Driver, even in Italy.
A recent survey by an Italian magazine, Trovacinema, showed an overwhelming majority of the readers thought the worst case ever was that of Eternal Sunshine of the Spotless Mind. The title is a verse by Alexander Pope, as you’ll probably know. In Italy, it became an appalling Se mi lasci ti cancello, more or less If you leave me I’ll delete you. This draws on an infamous but established tradition, which this article sums up nicely. See this examples:
“Se scappi ti sposo” (“Runaway bride”), “Se ti investo mi sposi?” (Elvis has left this building”), “Se cucini, ti sposo” (Time Share), “Prima ti sposo poi ti rovino” (Intolerable Cruelty) o “Tutti pazzi per Mary” (There is something about Mary), “Tutti pazzi per Jenny” (Dirty Love), “Tutti pazzi per l’oro” (Fool’s Gold).
You can see how the first three titles follow the same pattern in Italian, respectively coming up with titles which mean If you run away I’ll marry you, If I run over you will you marry me? and If you cook, I’ll marry you. The last three, again, share the same structure, and mean more or less Everybody’s crazy about Mary, Everybody’s crazy about Jenny, and Everybody’s crazy about gold. Sad state of affairs, isn’t it?
Luckily, there’s a growing trend to leave the original titles alone, and maybe sometimes adding an often questionable subtitle.
But the most disturbing cases, in my opinion, are the ones where the title is still in English, but it simply gets changed. I don’t know if you saw Permanent Midnight, with a surprisingly dramatic Ben Stiller. It’s the true story of Jerry Stahl, high-flying screenwriter in 1980’s Los Angels, his rise and fall at the hands of substance abuse. Now, a literal Mezzanotte Permanente would have been fine (even if the original title would probably have been widely understandable by the movie’s target audience in Italy). Instead, someone came up with the inexplicable Hard Night. Maybe it’s just me, but I instantly think about the story of a man who goes overboard with Viagra and literally stays up all night.
They even managed to turn a similar trick on the award-winning Slumdog Millionaire. Of course, “slumdog” is a tricky one, but that’s a big enough movie that someone involved should have had the time and/or talent to find a satisfactory solution. Instead, they just called it The Millionaire. That’s right. Never mind that the movie is about slum dogs, certainly not millionaires. In the same movie, and here I move to the actual translation of the script, there’s the scene where the main character and his brother lose their mother during a Hindu raid against the Muslim community. In the original, someone yells something in Hindi, which is subtitled with
“They are muslims, get them!”
In the Italian version, they dubbed the Hindi in Italian (a questionable choice that would deserve a post on its own) except that what you hear is:
“Sono musulmani, scappiamo!”
which means
“They’re Muslim, let’s run away!”
The Italian Muslim community complained about this huge mistake. But I would like to see more people complaining for aesthetic reasons, because we’re talking about a movie. First of all, the mistake is absolutely incomprehensible, considered that the original was in subtitles, that a professional (?) translator working on a top-class film should understand “get them” and that later in the movie several scenes remind us that the main character and his brother are indeed Muslims. Someone suggested that it was an intentional mistake, with political reasons. But that’s speculation, so we’ll stick to the facts and just talk about incompetence. The scene is completely reversed by this laughable mistake. Think about it, it’s a bit like listening to a speech in which Hitler calls for the extermination of the Aryans and affirms the superiority of the Semitic race. No big deal.
Beppe,
I read this and your follow up article on Facebook, but I still have one question: is there one, simple reason for the attitude of Italian subtitle translators to foreign movies? Is this an attitude peculiar to movie translators, or do you see it other media: such as, newspapers, magazines, documentaries, popular music, bestselling novels, etc.? (I’ve deliberately left ‘high’ literature off the list as we can no doubt expect – or hope! – that greater pains are taken.) Was it always like this, or can you trace the emergence of a ‘loose’ style back to a point in history? Are there economic factors at work – i.e., a ‘mass production’ attitude to the sheer amount of film and television? Or, I feel a little rude suggesting it, but is this trend a response to what the average Italian actually wants from its popular translators – just in the same way Hollywood remakes English and Australian classics with American actors and American accents, because of the perceived (or is it real?) dislike the market has for ‘foreignness’. I am not saying this equates to xenophobia – in the sense of fear or hatred – so much as, say, insularity and a tendency to see one’s country as the centre of the universe. I could not see this tendency developing in Australia, for example – if only because of the ‘cultural cringe’.
Regards,
Iian
Hi Iian,
great to hear from you. Obviously, I can’t identify “one, simple reason”. It seems to happen in a variety of media, but movie titles are by far the worst case. I guess it is because of the amount of money involved, when you compare films to novels. As you can see from the examples quoted, it’s hard to pinpoint the exact emergence of this practice, as it already happened with Vertigo (1958) and The Sound of Music (1965), and I am pretty sure one can find even older examples. The economic factors are certainly involved, as a certain title might “sell better” than another, but the same can be said about the original titles. Sometimes the titles might even sound better in the translated version, but that is still altering the work, and I don’t see any reason for it unless there is a massive cultural obstacle to overcome. I think the practice has created a certain twisted expectation in the public, which in turn perpetuates the “title-butchering”. I don’t think there is an element of dislike of the foreignness involved, though. Italians, despite their pride, are infamously in love with America, and there generally isn’t any attempt to domesticate the cultural elements of a movie, which might be set, say, in rural Iowa and be quite challenging culturally, it might even be translated properly and still have the title changed.
I think, quite simply, that the money involved in cinema is the driving factor in all this. Attracting as many people as possible, even under false pretenses, to score big at the box office. And that’s really irks me, especially when the producers hadn’t gone that way in the original.
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